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According to the 33rd Annual Review of Football Finances, published by Deloitte Sports Business Group, total revenue in the European football market grew by 16% to €35.3bn in 2022/23 (€30.4bn). euros in the period 2021/22). The 2022/23 season hosted the winter season Soccer World Cup of 2022, as it was also the first since 2018/19 not affected by the COVID-19 restrictions.
The five “big” European leagues – Premier League, Bundesliga, LaLiga, Serie A and Ligue 1 – saw their revenue rise by 14% to a total of €19.6bn, driven by increased revenue from match days, new and improved sponsorship deals and the use of stadiums beyond match days.
They broke the records in the five “big” leagues of Europe
OR Premier League once again dominated financially across Europe in the 2022/23 season, with clubs in the English top flight recording a combined revenue of £6.1bn – an 11% increase on the previous year (£5.5bn) . This record-breaking season sees the league break the £6bn mark in revenue for the first time, thanks to a 14% rise in matchday revenue (£867m) as new record average attendances are set in the league, alongside a £221m year-on-year increase in commercial revenue (to £2bn) and a 9% rise in broadcast revenue (to £3.2bn).
The total wage bill in the Premier League rose by 10% to exceed £4 billion for the first time. However, despite the fact that annual wage growth (£377m) was lower than revenue growth (£603m), rising wage costs and depreciation negatively impacted Premier League pre-tax losses, the which increased by 14% to £685m.
Overall, Premier League clubs’ operating profit (excluding transfer players) fell 18% to £393m as other operating costs rose to around £1.6bn, partly due to inflation. Clubs’ net debt in 2022/23 rose from £2.7bn to £3.1bn (up £473m), mainly due to infrastructure funding.
While Premier League revenue reached new heights, Bundesliga and Serie A clubs recorded the biggest average percentage increase compared to the previous season (22%), largely due to the full return of fans to stadiums in Germany and of Italy.
Her clubs Bundesliga had a total revenue of €3.8 billion in the 2022/23 season (€3.1 billion in the 2021/22 season), as matchday revenue almost doubled to €0.5 billion, with its clubs Bundesliga to report the highest average attendance among the ‘big’ five leagues. At the same time, total broadcasting revenue for Bundesliga clubs increased by 10% to €1.5bn, mainly due to stronger performances by German clubs in the UEFA Champions League.
OR LaLiga also broke a record in 2022/23 with clubs achieving a combined revenue of €3.5 billion. The 8% decline in total broadcast revenue, largely attributed to weaker performances of European competitions during the season, was more than offset by improved matchday revenue (up 32% / €131m . euros) and commercial revenues (increase of 29% / 274 million euros).
The income of its clubs Serie A they reached €2.9 billion in the 2022/23 season, a league record and a 22% increase on the previous season. Matchday revenue increased by 88% (to €434m), broadcast revenue by 15% (to €1.5bn) and commercial revenue by 14% (to €0.9bn ).
Despite a slight decline in total broadcasting revenue (down 3% to €0.7bn) and a moderate increase in matchday and commercial revenue, the total revenue of its clubs Ligue 1 also increased by 17% to €2.4 billion.
Overall, the “big five” clubs reported cumulative operating profits (€0.5bn) for the first time since 2018/19, with the average wage/income ratio falling across all leagues. This is due to the significant increase in total revenue (2.3 billion euros) which exceeded the increased salary costs of the clubs (0.7 billion euros).
THE Tim Bridge, Lead partnerr in Deloitte’s Sports Business Group, said: “This development is important both for the wider economy and for club finances: The 2022 World Cup, the lifting of the latest COVID-19 restrictions and the fervor of football fans have led to strong growth in European football. market in 2022/23».
“As plans and discussions continue across the leagues regarding regulatory framework and investment, European football is at a turning point. It is evolving into a globally increasingly connected game and this brings new challenges to maintaining competitive balance, strong governance and context. Industry leaders must create a united front following the principles of good governance to build a future for European football in which fans, players and partners across all leagues can be excited».
The revenues of Championship clubs increase by 10%
The English Football League (EFL), made up of the Championship, League One and League Two, recorded a total revenue of £1.1 billion in the 2022/23 season.
Her clubs Championship recorded total revenue of £749m in 2022/23, up 10% (from £678m) compared to 2021/22. This was largely a result of the mix of clubs, with five of them receiving compensation for the loss of revenue from their relegation and contributing a total of around £200m (27%) to the league’s total revenue.
Overall revenue growth in the Championship was supported by a 21% increase in commercial revenue to £199m and a 17% rise in matchday revenue to £152m. Over 10 million fans cumulatively attended a Championship match in the 2022/23 season, making it the fifth-highest overall attendance in Europe, behind only the Premier League, Bundesliga, La Liga and Serie A.
Both the League One as well as League Two showed an increase in revenue in 2022/23. The average revenue of its clubs League One rose 9% to £9.8m, partly due to revenue growth among the league’s established clubs. Meanwhile, League Two clubs saw a very marginal 1% rise in average revenue to £5.4m, helped by an increase in matchday attendances.
A total of 19.8 million cumulative fans attended matches across all competitions in the Championship, League One and League Two in 2022/23, reaching the highest total for almost 70 seasons (1953/54)!
The “Rise of the Leans” of the England National Team
Deloitte’s analysis highlights that its clubs Women’s Super League (WSL) reported total revenue of £48m in the 2022/23 season following the triumph of the Lionesses – the England Women’s National Team – at EURO 2022, a 50% increase on 2021/22 (£32m ).
The findings show that WSL club revenue has more than doubled in two seasons, with WSL club revenue totaling £20m in 2020/21. Forecasts point to further growth, with revenue reaching £52m in 2023/24 and rising to £68m in 2024/25.
Jenny Haskel, Knowledge and Insight Lead in Deloitte’s Sports Business Group, said: “Building a loyal fan base, establishing interest in watching matches on television, as well as establishing distinct commercial partnerships were clear priorities for WSL clubs during the 2022/23 season. This is also demonstrated by the leap in revenue achieved during the season. However, we are still at the foot of the development of women’s football. As NewCo focuses on increasing the popularity, standard and visibility of women’s football in England, working with clubs and other stakeholders will be an important element in continuing efforts to attract the attention of commercial partners, investors and , mainly, the fans».
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